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Kanye West

In a short span of time, Kanye West went from hit-making producer to just plain hit-maker, as his stellar production work earned him a solo record deal and soon his beats were accompanied by his own witty raps on a number of critically and commercially successful releases. His flamboyant personality also made a mark. West showcased a dapper fashion sense that set him apart from most of his rap peers, and his confidence often came across as boastful or even egotistic, albeit amusingly. This flamboyance, of course, made for good press, something West enjoyed plenty of during his sudden rise to celebrity status.