The Platters: Spirit International Artists is your The Platters booking agent for private events and corporate functions. Get in touch with our production team for celebrity entertainment and production facilities for your corporate event. This is the only resource you need to book The Platters for your next private party.
The Platters started out as a Los Angeles-based doo wop group with little identity of their own to make them stand out from the pack. They started out making their first records for Federal, a subsidiary of Cincinnati's King Records. These early sides don't sound anything like the better-known sides that would eventually emerge from this group, instead merely aping the current R&B trends and styles of the day. What changed their fortunes can be reduced down to one very important name: their mentor, manager, producer, songwriter, and vocal coach, Buck Ram. Ram took what many would say were a run-of-the-mill R&B doo wop vocal group and turned them into stars and one of the most enduring and lucrative groups of all time. By 1954, Ram was already running a talent agency in Los Angeles, writing and arranging for publisher Mills Music, managing the Three Suns -- a pop group with some success -- and working with his protégés, the Penguins. The Platters seemed like a good addition to his stable.
After getting them out of their Federal contract, Ram placed them with the burgeoning national independent label Mercury Records (at the same time he brought over the Penguins following their success with "Earth Angel"), automatically getting them into pop markets through the label's distribution contacts alone. Then Ram started honing in on the group's strengths and weaknesses. The first thing he did was put the lead vocal status squarely on the shoulders of lead tenor Tony Williams. Williams' emoting power was turned up full blast with the group (now augmented with Zola Taylor from Shirley Gunter & the Queens) working as very well-structured vocal support framing his every note. With Ram's pop songwriting classics as their musical palette, the group quickly became a pop and R&B success, eventually earning the distinction of being the first black act of the era to top the pop charts. Considered the most romantic of all the doo wop groups (that is, the ultimate in "make out music"), hit after hit came tumbling forth in a seemingly effortless manner: "Only You," "The Great Pretender," "My Prayer," "Twilight Time," "Smoke Gets in Your Eyes," "Harbor Lights," all of them establishing the Platters as the classiest of all.
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Complete our online form to book The Platters for your next private function or corporate event. Click here for our The Platters enquiry form or email us to book The Platters. Spirit International Artists acts as your booking agent for A-list stars such as The Platters to appear at your private party or corporate event. Book The Platters today.
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Booking The Platters for corporate events and business meetings.
Spirit International Artists act as your producer and booking agent to book The Platters at your private event, corporate function or party. We work directly with The Platters Agent and Management to secure their services for you.
Spirit International Artists Inc has a proven history in the corporate and private entertainment industry, and can act as an event planner, entertainment contractor and producer of private and corporate events. We do not claim or represent ourselves as The Platters's management or exclusive agent, manager or management. We present ourselves as your producer and agent to book The Platters or any other talent or celebrity on our roster for private & corporate events.
